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WorkMac2026

Product discovery, with Claude

Built a Mac app to make it easier for me & Claude to build & iterate on opportunity solution trees.

Role
Indie maker · Design & code
Platforms
Mac
Opportunity Treesvisuals coming soon

Discovery, structured

An opportunity solution tree maps the way from the outcome you want, through the opportunities you find talking to customers, to the solutions worth testing. It's one of the best tools for structured product discovery.

Opportunity Trees is a native Mac app for building them, together with Claude.

A tree you build with the keyboard

Build branches with the keyboard, rearrange whole subtrees & collect screenshots right where they belong. Everything stays on your Mac, with a durable local history.

Visual to comeScreen recording: growing a branch with the keyboard

With Claude at your side

Claude (or Codex) works alongside you in the tree. How that works in practice, and where it helps most: more on this soon.

Visual to comeClaude, working in the tree

Why I built it

Where the idea came from, and how it fits into how we do discovery: more on this soon.

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WorkWeb2026

Design at Knowunity: one home for the brand

An internal website where design, product & engineering, but also sales, marketing & everyone else, find all the info & brand visuals. It grew into something bigger: an inspiration library, opportunity solution trees & more.

WorkWeb2025

Tolly: personalized children's stories

Co-founded Tolly, a venture building hyper-personalized children’s books powered by AI — from recruiting a senior team (ex-BCG & CS PhD), to designing & coding the MVP, to building a fully automated story + illustration pipeline tested with 100+ families.

Want to dig into the details?

Happy to walk you through it.